Blog
What Are Google LSA Ads?
Local Service Ads, or LSAs, used to be treated like an optional alternative to traditional Google Ads, but in the last few years they’ve become a crucial tool for local search engine marketing. If you’re not familiar with LSAs, it’s time to catch up - here are some...
Boosting Patient Trust: Effective Social Media Strategies for 2024
While word of mouth is still how many people find their medical providers, social media has become integral to healthcare marketing. Tebra’s 4th annual Patient Perspectives report found that 77% of patients often or sometimes search online for doctors. This behavior...
Why a Social Media Presence is Essential for Small Businesses
Small businesses have a lot of competition. That’s why most small businesses are (wisely) constantly searching for new methods for gaining exposure and fine-tuning their marketing strategies. Although a dwindling minority of business owners may still feel antipathy to...
How Artificial Intelligence is Revolutionizing Digital Marketing
Artificial Intelligence is the buzzword on everybody’s lips these days. In a constantly evolving digital marketing industry, AI is starting to play an increasingly crucial role. Businesses can leverage AI to target specific consumer segments, utilize data-driven...
How Customer Reviews Can Boost Your Business
Service providers like law firms and medical clinics depend on word of mouth from satisfied customers. In the digital age, customer reviews have broadened word of mouth from a friend or neighbor's recommendation to anybody who has an internet connection. Customer...
Discover 6 Compelling Reasons Why SEO Matters for Your Business in 2024
When you’re searching for a product or service like “doctor near me” or “insurance attorney,” you probably aren’t scrolling through pages and pages of Google search results. Pretty much nobody does- which is why SEO is crucial to the success of your business. Being on...
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