Blog
The Importance Of Social Media Marketing In 2023
Recession hit many markets hard going into 2023, making it tough times for marketing budgets, marketing programs, headcount, and martech tools. However, one thing that grew- and continues to grow- in importance is social media marketing. In this highly competitive...
Building An Email List From Scratch: 8 Ways To Get Started
“List building” is the process of gathering email addresses from people who visit your website through lead capture software to expand your subscriber database and connect your business with prospective or existing clients. Email list building is an essential strategy...
Websites: Why Every Business Needs One
No matter what industry you’re in, your business’s online presence plays a significant role in its success. Even in 2023, some businesses may not understand that most of their customers will click on their website first or find them online via reviews...
2023’s Top 12 SEO Trends
One of the most dynamic areas of digital marketing is SEO, due to the fact that Google is constantly updating its ranking algorithm to improve the user search experience. Thus, each year marketers should analyze the SEO trends shaping the search engine landscape and...
Why Email Marketing Is So Important
With so many other avenues to access your potential customers, many businesses may be wondering: Is email marketing still as relevant as it used to be? The answer is simple: Yes, email marketing still plays a crucial role in digital marketing. An effective email...
How Google My Business Can Benefit Your Business
Billions of people use Google every single day to aid them in their search for a wide variety of services; home repair tips, a local coffee shop, celebrity news, and more. Google My Business has become indispensable for local businesses and service providers to...
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